User Experience Research


You want to understand users needs, behaviour, and motivation for using your product.

We pick the right method to provide actionable insights.
Обсудить задачу
Step 1
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product evaluation
1
We examine the product and its features
We work together with the client to understand business goals and provide thorough examination of the product.
Step 2
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understanding the target audience
1
Behavioural Segmentation
We survey the customers to learn their behavioural patterns.

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Online surveys

2
Recruiting Participants
We find the participants who meet the profile and invite them to take part in the research.
3
Talking to the users
In-depth interview evokes what users truly need: their motivations, triggers, blockers when using your product.

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In-depth user interviews

Step 3
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describing behavioral patterns
1
Creating Personas
We develop vivid characters which are representative of your key target segments.

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Creating personas

2
User Journey Mapping
A bigger picture of users' actions, emotions, and thoughts on your product which helps to uncover key blockers, enablers, and areas for improvement.

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Customer Journey Mapping

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